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Marketing Coordinator

RLMG is currently seeking a marketing coordinator to join our team. The Marketing Coordinator position is a key member of RLMG’s Business Development team and Marketing Strategy group, responsible for executing RLMG’s bids for new work and marketing materials in a manner that maintains and enhances RLMG’s reputation as an industry leader.

This team member is an entrepreneurially-minded individual with a background, or interest in, media-based experiences within built spaces such as museums, higher ed, sports venues, or corporate environments. The candidate has exceptional organizational, written, and communication skills, and a strong eye for graphic design. The person in this position will understand and participate in a strong company culture of collaboration, and will share our commitment to client satisfaction. An interest in trends and best practices in marketing within our design-forward industry is a plus. The position reports to the Head of Partnerships.

Key Responsibilities

Business Development Organization:

  • Gain a comprehensive understanding of RLMG’s portfolio of work, areas of expertise, capabilities, and clients.
  • Manage the development of, and maintain, RLMG’s CRM.
  • Organize and maintain all business development-related assets:
    • Images
    • Videos
    • Templates
    • “best-of” writing samples
    • Workplans
    • Team bios
    • Project pages
  • Develop and maintain business development and marketing calendar (for conferences, awards, newsletters, social media, etc.) and ensure it is updated and adhered to.

Business Development Proposal production:

  • Responsible for proposal production, working with appropriate business development team members and graphic designers.
  • Support proposal strategy and planning sessions:
    • research client and project
    • organize materials
    • create and manage schedule
    • gather needed/relevant content
  • Follow up with partners/subs via email and phone/Zoom as needed to ensure clear communication.
  • Track proposal success rates
  • Work with business development and a graphic designer to develop interview presentations.

Marketing:

  • Manage bi-monthly Marketing Implementation Team meetings, coordinating schedules and managing priorities. 
  • Manage creation of marketing materials by self or others:
    • conference booths and collateral
    • Social media
    • Newsletters
    • Website (post rebrand)
    • Project documentation
  • Consult with Marketing Strategy group/brand manager on design direction for all business development and marketing materials
  • Write, proofread, and edit marketing content as needed.
  • Track marketing expenses including trade shows, conferences, shoots, etc.

Meetings Expectations:

  • Attend weekly Business Development team meetings.
  • Attend appropriate calls (along with Business Development members) with existing and potential external partners.
  • Attend monthly Marketing Strategy Group meetings where goals and strategy are set.
  • Attend occasional networking and association-related meetings/events outside of the office.

Skills and Qualifications

  • Bachelor’s degree in Marketing, Business Communications or related field.
  • 1-3 years of relevant experience and/or demonstrated ability in marketing.
  • Strong written and verbal communication skills to articulate clearly with internal team members as well as external partners.
  • Project management and time-management skills for juggling numerous time-sensitive projects simultaneously. 
  • Good eye for design (graphic design skills are a plus).
  • A flair for creativity and effective communications across a broad spectrum of media including print, websites, blogs, and social media.
  • Excellent reading comprehension and copy-editing skills.
  • Proficiency in Adobe InDesign, Adobe Acrobat, Microsoft Office, Keynote, Google Drive, CRM platform (eg Pipedrive), Monday, Asana, E-marketing platforms such as MailChimp
  • Ability to track results of marketing campaigns to assist Marketing Strategy group in determining future tactics.

We are offering a starting salary in the range of  $55,000 – $65,000.

Expectations:

  • In-person at our Watertown, MA studio highly preferred on Tuesday and Wednesday. Candidate’s choice to WFH or in office Monday, Thursday, and Friday.
  • Flexible working hours, with core hours of 10am- 4pm.

Please include a cover letter along with your resume (combined into one document in order to attach to your application), highlighting why you are a good candidate for this position. Address all inquiries to Erin Pappo at [email protected].